International Media Brand Specialists
Mezzomedia are the leading international media brand specialists in Asia.
Based in Hong Kong, we provide strategic media representation and consultancy services to many of the world’s premier Digital, Social, Print, TV and experiential brands.
Our international media brand portfolio includes Quartz, Conde Nast US, Vogue, Vanity Fair, GQ, WIRED, The New Yorker and Conde Nast Traveler, Euronews and Washington Post, in addition to leading media groups in the UK and Europe.
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Mezzomedia was established in 2005 by Matthew Farrar, a 25 plus year veteran of the international media industry. An MA graduate in French and Russian from Emmanuel College, Cambridge University Matthew previously held senior executive roles in both London and Hong Kong for a major European media group prior to launching Mezzomedia.
Mezzomedia’s objective is to provide strategic media representation and consultancy services throughout APAC on behalf of a portfolio of the world’s premier Digital, Social, Print, TV and experiential brands.
Mezzomedia’s brand partners include; Vogue, Vanity Fair, GQ, WIRED, The New Yorker, Architectural Digest, Bon Appetit and Conde Nast Traveler from the US, The Times and Sunday Times UK, Le Figaro group France, FAZ, DER SPIEGEL and manager magazin in Germany and major pan-regional brands such as Quartz, Euronews and Washington Post.
Our advertising partners include many of the leading brands in the Business and Financial Services, Travel, Technology, Consumer Electronics, Fashion, Luxury Goods and Government sectors while we collaborate closely with many of the region’s leading creative, strategic and media planning agencies.
Mezzomedia offers clients strategic media representation and consultancy services.
Media Representation
Mezzomedia is the leading international media brand representative in APAC. We provide proactive and dynamic media representation and partnership services to a curated portfolio of international media brands. From Tokyo to Mumbai, Singapore to Sydney, Mezzomedia and our network ensure that our media partners are actively engaged with clients in the region.
Media Consultancy
To complement our media representation activities, Mezzomedia offers independent media consultancy services through our partnership with Farrar Media, a London-based global media agency. Farrar Media have been planning and implementing global campaigns for leading brands and agencies from Asia, the US and Europe for over 30 years. Their approach is both neural and highly professional with all recommendations substantiated by local market data. Client relationships are based on full transparency.
Media Strategy
With our many years of experience in the region, Mezzomedia offers strategic market entry services to international media partners. This includes media partnership strategy for US, European and Asian media groups in the APAC, consultancy services to media groups wishing to establish local partnerships in Asia in addition to marketing advice and support for new media ventures and start-ups.